The Ultramarathon Mindset: Trail Talk

Monday Mindset: Sunk Costs

Episode Notes

The worst movie my wife and I ever saw was Seven Six-Gunners.

Ten minutes in, we commented on how bad it was. We watched the entire 90 minutes.


Sunk costs

Sunk costs is the feeling that you need to keep going because you’ve already invested time and/or money and made a decision.